Hi, I'm Britt!


Co-Founder of Dow Janes

Britt Williams Baker (she/her) is a Harvard Business School graduate, an expert investor with 10+ years of experience, and money mindset coach. She is on a mission to serve those who have traditionally been left out of the financial world, and she does so by bringing a step-by-step approach to saving and investing. Through her company, Dow Janes, she and her co-founder Laurie-Anne have helped hundreds of women+ pay off debt fast, set up long-lasting money systems, and invest for the first time. Britt believes everyone deserves the confidence, clarity, and peace of mind that comes with having your finances handled. Britt has been featured in select publications and podcasts including GoBankingRates, Yahoo! Finance, Money You Should Ask and Impact Labs to name a few.

To book Britt for an interview or speaking engagement, email:


money facts vs.
money feelings

Bottom line is: it shouldn’t be so hard to manage your money. Once we address the beliefs, emotions and relationship to money (as in, start to see money holistically), then we can see it practically, and start taking action in the right order.

Financial self-care

Have you ever thought of creating pleasurable rituals around managing your finances? Creating feel-good habits is one of the first steps towards healing your relationship with money. Britt shares the rituals and habits she has established herself and provides examples from her own clients in the Million Dollar Year.

Wealth Building Roadmap
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So often people wonder what they should be focused on next. When it comes to personal finances, it's so important to do things in the right order, following the wealth building roadmap, and taking care of your future.

Spending in alignment with your values
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One of the easiest ways to save money is to start being ruthless with how you spend. This involves knowing your values and then starting to spend in alignment with them. Britt provides tips on exactly how to do that.


In today's episode of The Higher Standard, Chris chats with Britt Williams Baker, Harvard graduate and co-founder of Dow Janes, a financial education company that exists to get women in control of their money.

In this episode Christian and Rod interview Britt Baker, co-founder of Dow Janes, a financial strategy company created for women who want to learn to take control of their money and invest!

Dow Janes, Laurie-Anne King and Britt William Baker and team, are a financial education company empowering women+ to get in control of their money. They believe that women+ with money have more choices and louder voices, and they’re on a mission to build the financial confidence of women+ around the world.

Britt Baker and her company Dow Janes are on a mission to get 10,000 women invested by the year 2025. Why? Because good things happen when women have money.

In this episode, we chatted about shame and how that shows up around money, why budgeting can be so darn hard, and that financial care IS self-care. Britt talks about why taking care of our finances can be a spiritual practice and some ways to approach your finances if you are new to this world.


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Dow Janes is a financial education company that exists to get women+ in control of their money. We believe that women+ with money have more choices and louder voices. We're on a mission to build the financial confidence of women+ around the world.

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