If your financial situation is somewhere between “trying not to think about it” and “it’s keeping me up at night”...
The problem? Less than a third of women feel empowered with their money — despite how hard they’re working for it.
Every day, women+ around the world are told to work harder, do more, and fit it all in:
You already know what it takes to survive financially (you’re doing it right now).
But no one ever taught or showed you how to be well financially — until now.
Despite how hard you work, does it often feel like you’re running on empty, and repeating the same patterns with your money?
Or that you don’t have a clear plan you can believe in — and you’re not even sure where (or how) to begin?
No matter what got you here, there is a way out.
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“I needed to stop the cycle and build real wealth, but had no roadmap for how to do it. I thought I wasn't meant to be financially free or even successful.”
“I was in a financial loop with credit cards - getting into debt, getting out of it, and getting right back in. It was extremely frustrating and came with guilt, shame, and the negative self-talk, ‘I can’t believe you did this.’
Now, I’m confident and clear. I have all these new tools and am paying down debt, I’m learning how to invest responsibly in my dreams, I’m working strategically with my home equity, and I’ve started a business. I’m a calmer, happier, more grounded person, and a better friend and parent.
I'm not in an endless cycle of debt anymore. I feel free and empowered. I know that I am the creator of my life, and that if I choose to be wealthy, then I'm going to get there.”
Saturday April 26, 9:00am to 3pm PST
(With breaks between sessions. See full agenda here!)
for just $47
(Join us live or watch on-demand — with 7-day access
to the replay and all resources from the retreat)
Have you ever thought about what financial wellness could look and feel like for you? Whether your life has been turned upside down by a big expense or transition (or you’re tired of just “getting by”) we’ll help you get clear on where you are now, where you want to be instead, and how to start working toward it.
By the end of this session, your financial vision will feel more sharp, less blurry, and absolutely within reach. You’ll also have a clearer perspective on the thoughts, feelings and behaviors around money that are keeping you stuck financially, and how to get back in control.
No shame or blame. Just the truth — and a path forward.
Life is complicated, often messy — and sometimes our choices around money don’t align with our goals. If you feel stuck in a cycle of paying off debt only to fall back in, or that you can’t seem to save consistently, then this session will help you get back on track.
You don’t need a restrictive budget to start building wealth. We’ll show you how to master the art of values-based spending, and how to make sure your daily behaviors and choices around money are helping get you where you want to go.
Get ready to say goodbye to purchases you regret, impulse spending, and to start using your money as a tool to help you live your values and hit your goals (even when unexpected costs come up).
Your money choices matter, no matter how small — and together, they can add up to something incredible.
This is where it all comes together. You’ve created the vision, decided on the daily choices you’ll make to get there — but sustainable wealth-building requires a plan. We know it’s hard to tell where to start, and that’s why we created the Wealth Building Roadmap.
There are essential financial literacy and money management skills that most women+ simply aren’t taught. It’s the reason why women feel less confident with their money and wealth-building decisions, and we want to help you change that.
We’ll show you a 5-step process to help you get out of debt, save like never before, and think like an investor in your everyday life. We’ll also show you exactly where to begin based on the information you gathered about your vision and your reality in the first part of the day.
No matter the state of your finances, we’ll show you that there is a path ahead, and the specific next step to take, based on where you are today.
You’ve got the vision, the roadmap and the plan — the missing ingredient is consistency. Building wealth is more than a skill you can learn; it’s also a habit you can practice building. Better yet, it can (and should) feel good!
We’ll show you exactly how to build a financial self-care ritual that reduces your stress around money and helps you make confident financial decisions.
By the end of this session, looking after your finances won’t feel like something you “should do” — but instead, something you look forward to.
We’ve also got plenty of strategies to help you deal with anxiety, avoidance and resistance to checking in on your money regularly, and how to keep your promises to yourself every single week, so you can stay on track and bring your financial dreams to life.
for just $47
Got questions? Find the FAQ here!
But logging into your bank accounts gives you anxiety.
And the idea of making — and sticking — to a budget feels totally restrictive, overwhelming and impossible.
If you’ve tried and failed a few times before, sorting out your finances might feel like a giant mountain you’re not ready to climb right now (and maybe you’ve been beating yourself up about that, too).
It should feel like self-care. It should feel like putting yourself first.
And, if you stick with it…
It should feel like peace. It should feel like freedom.
And finally having room to breathe again.
"I wanted to develop financial literacy so that I could dream ambitiously, without having money be a limiting factor.”
“Dow Janes taught me the skills to develop both a savvy and authentic relationship to money that empowers me as I think about my goals and plans in life.
Finances used to feel uncertain and overwhelming. Now when I deal with money I feel confident, grounded, and excited."
(Or giving yourself a hard time because “I know what to do… but I’m just not doing it.”)
Financial wellness means showing yourself kindness.
It means acknowledging that we all have different paths, different histories, and often very good reasons for how we got here today.
But it also means having the courage to show up and try again — and deciding you deserve a financial future that is brighter than your past.
Making a realistic, sustainable plan to pay down debt, build up your savings and finally get your money invested — while enjoying your life at the same time.
Getting a handle on what’s really driving your decisions and emotions around money, so you can break the financial stress cycle and get back in control.
Building the routines, rituals and boundaries you need to spend + save in alignment with your values… instead of running on autopilot or avoidance mode.
Whether you're solo or coupled up, a single parent or divorced, nearing retirement or a frustrated millennial (who’s tired of being told to cut back on avo toast and lattes you aren't even buying in the first place)...
It’s not too late. There is hope.
And financial wellness is still within reach — no matter where you are financially today, or how you got there.
Spend one day with us, and you’ll leave with a plan for getting financially well and staying there.
Let’s hit RESET and start fresh:
A brand new 1-day virtual finance retreat for women+
Stop feeling like you’re going in circles with your money and break the pattern of financial stress + avoidance for good.
Shift money from a source of stress to a source of power, and change the story you tell yourself about money, so you can show up for it differently.
Focus your time and energy in the right place, based on where you are today, to make huge financial strides and get your money working for you (it’s closer than you think!)
Create a life-proof Financial Wellness Plan to get out of debt, build your savings, and get ready to invest!
Align your daily spending decisions and habits with what you value, and use your money to amplify who you want to be in the world (even if it means starting small for now).
Start caring for your finances as an act of self-care (and a gift to your future self). Yes — you can enjoy taking care of your money, and we’ll show you how!
Even if you’ve tried before, and it all feels overwhelming…
We’re here for you. You can do this. And we’ll guide you through it, each step of the way. No judgment, no shame.
for just $47
The Money RESET Retreat will guide you through the 4 Pillars of Financial Wellness, and how to practice them in your daily life.
Expect to take action, figure out what’s been getting in the way, and how to set yourself up for the future.
We will show you how to create a clear action plan on how you will achieve your financial goals (and how to define them if you don’t know what they are just yet).
It all comes down to this:
This will become your go-to guide as you work towards your financial vision. It will keep you focused, clear and balanced.
Expect a clear plan for changing your financial circumstances and building a better relationship with money — no matter your vision, and no matter where you find yourself today.
“I wish I would've known about this years and years ago. They do not teach this in school.”
“I felt like I had done everything right. I went to school, I had a job, I’d tracked my spending for over 20 years, and yet I was always in the same cycle. I was really good at paying down debt, but I’d just incur more. Even after having a portion of my paycheck go into a savings account, after 18 years I still had no savings.
I was so sick of being in the same financial position after all these years and knew that whatever I was doing wasn’t working.
I’ve discovered why my financial life was the way it was going back years. Now my spending habits are permanently changed for the better and I'll never have that type of debt ever again. I paid off $30,000 at a much faster rate and I never would've been able to do that without this program.
Now I know that I am in charge of my money, I'm in charge of my own situation, and I'm in control. That’s very empowering.”
“I thought managing my finances would always come with anxiety. Now I know that it can feel good and give me comfort.”
“I have a master's degree in economics. I know a lot about how to calculate things and how the banking system works and how the financial crises come to be. But I did all that without ever having learned how to keep a budget for my monthly expenses just because I was never taught that.
My finances started to stress me out in a way that I couldn't really pinpoint. Just sitting down to look at my bank statements would give me anxiety. I was sick of feeling that way and just didn’t want to feel like that anymore.
Learning from Dow Janes gave me comfort, clarity, and reassurance and I was finally able to say, “I'm okay. I'm going be okay and I'm going to get better from here.”
My finances feel like a source of safety now, instead of anxiety.”
If handling your money feels exhausting, stressful or downright unpleasant, you’re not alone —
If the thought of looking at your bank statement or your credit card balance makes you feel scared or helpless, we want to help you change that.
The truth is:
Money does not need to be the biggest source of stress in your life. It can be a source of safety, confidence and power.
We know it because we’ve seen it, after helping over 20,000 women+ pay off debt and build wealth faster than they ever imagined possible, with our programs Million Dollar Year and Intentional Investing:
"My mindset with money changed drastically. I feel more empowered!"
"I am in control of my finances, this feels amazing!"
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“It's like therapy for your money!”
Just us and a handful of close friends, sharing everything we knew about money management and wealth-building, so we could support each other and get ahead financially — together. We called ourselves the Dow Janes.
Today, we are one of the world's largest female-focused financial education companies. We’ve taught over 20,000 students through our coaching and training programs (and over 500,000 people have participated in our free online trainings).
Britt Williams Baker (she/her) is a Harvard Business School graduate, expert investor, and minimalist money coach.
After losing $10K from her first stock market investment, she went on to build a $3M+ investment portfolio before age 35.
Using her 10 years of investing experience, she teaches a values-aligned approach to investing designed specifically to help women+ build wealth.
Laurie-Anne King(she/her) is a financial empowerment coach and serial entrepreneur who paid off $40k+ in personal debt and built a net wealth of over $3 million.
Her mission in life is to teach other women+ how to create the lives of their dreams.
Through her mindset coaching and holistic approach to money she empowers women+ to overcome their investing fears and see themselves as worthy of wealth.
Since our first fateful meeting in Britt’s living room, there’s ONE question we’ve been trying to answer:
“Why aren’t women+ building wealth at the same rate as men — and how can we bridge the gap?”
One where you:
Don’t stay up worrying about debt repayments anymore — because you’re finally out of high-interest debt (or well on your way to paying it off)
Save steadily towards your big goals like that family vacation, the home improvements you want to make, or that emergency fund you’ve been meaning to build
Don’t get derailed by “life stuff” or surprise expenses, because you’ve got a plan to handle it
Relate to money in a more healthy, balanced way — and make it a regular part of caring for yourself, both now and in the future
Have a clear financial vision for your future and the plan to achieve it!
Join us for a kickstart, real progress and a plan.
for just $47
“I honestly know how I lived before. I survived, but I didn't live.”
“After suddenly becoming a single mother, every time I would run my card at the store I had an absolute panic attack. There’s not a worse feeling in the world than to have both of your kids, all of your groceries, and the card doesn't work. And, that face of, ‘Mama, we don't have money.’
Dow Janes not only gave me this incredible financial knowledge, but it helped me find myself. I understand myself better, which means I can control my decision-making.
Now, I don't worry when I run my card. I have a savings account with a comma in it and I haven’t had that in over 10 years. I’ve improved my credit score by 140 points, I’ve paid off two of my credit cards, and I even have money to roll over at the end of some months.
It’s empowering, delicious, and feels… luxurious.”
This is about deciding the new standard you want to set for your life, for your finances, and for your future with money.
LIVE access to the full 1-day virtual retreat on April 26, 2025
Everything you need to create your personal financial wellness plan
An invitation to attend live group-coaching during our lunch break
7-day access to all the recordings and resources from the retreat
The RESET Retreat won’t change your financial situation overnight, and no, we won’t give you any get-rich, easy-money advice (there’s no such thing).
for just $47
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“My favorite part is that it works. This has helped me for life.”
“Before I found Dow Janes… I realized that I have literacy about many things, but I've never had it about money.
This became real to me when I returned from traveling and found myself in debt for the first time in my life. I grew up believing that there was corruption associated with finances, and I wasn’t attracted to the energy of the “become rich” videos and information out there.
Dow Janes was in alignment with who I am. The way things were explained, the tools, and the structure of the program were a complete approach to exactly what I needed. I was able to pay off my debt in two months, I started an emergency fund, made my first investment, and am able to do better budgeting now.
You won’t regret becoming a part of Dow Janes. It’s going to change your life.”
We’ve designed this day for for women+ who are looking for:
We aren’t here to make you feel guilty, lazy or stupid (because you’re none of those things).
We also know that, for most women+, money comes with some difficult memories and emotions.
During the retreat, we’ll support you in unpacking some of what’s been holding you back until now — and support you in making a plan that puts you back in control, without the usual shame, blame or lack of empathy you might have experienced before.
Research shows that women+ are more confident than ever before with everyday money tasks, like managing their family budget and paying bills.
Getting by is one thing, but true financial self-care means creating a pathway to build wealth, grow your money and create a better life — for yourself and the people you love.
Even if you are in debt and don’t see a way forward, we want you to walk away with a plan for your financial future that excites you.
Ever feel like your money’s just... happening to you? By the end of the retreat, you’ll have a clear vision for your finances that actually reflects your goals and values.
You’ll finally see where your money is going—and take back control.
No more guessing, no more guilt—just a plan that moves you forward with confidence. You’ll stop spinning your wheels and start making choices with intention, knowing that every dollar has a purpose.
All women+ are welcome at The RESET Retreat. These concepts are applicable for all women+ at all stages of their wealth-building journey.
If you want to learn more about financial wellness & exactly how to create it, one step at a time — join us!
Financial health is important to me and I learned I can do it! It's given me the tools to teach my child too."
"I now feel more secure in myself and my ability to take care of my financial needs and my household.
I realize that these skills I'm learning now are essential to living a happy, confident, adult life. I'll never go back to the way I was before.
Plan to join us for the full day, in a place where you can sit down, take notes and be fully present. Just ONE day of focus can change your financial future — and this is a retreat you won’t want to miss!
There are 4 sessions (from 9am to 3pm PST — see the full agenda above on this page) with breaks in between and time for Q&A.
Through each session, we will help you create your financial wellness plan, which incorporates:
- Your big-picture financial vision and goal
- How to show up for your goals and work toward them consistently, without overwhelm
- Which behaviors, thoughts and beliefs about money are holding you back — and how to change them
- How to align your daily spending and saving decisions with your values
- How to create a weekly money ritual you’ll LOVE showing up for…
- And so much more!
Expect to shift your relationship with money for the better, and walk away with a clear vision and a plan for creating financial wellness — however you decide to define it!
To put it simply? If you’ve ever felt overwhelmed by money, or sorting out your finances is something you’ve wanted to do for so long (but it always seems to fall to the bottom of your to-do list), set aside this day with us — and we’ll help you move forward with clarity and a plan you feel good about!
The retreat is also for you if you:
- Have high-interest debt (or any kind of debt you’re ready to tackle!)
- Want to build savings and a financial cushion for yourself
- Want to get ready to invest confidently
- Aren’t sure what your financial path could look like, but know you need to make a change
The RESET Retreat is about helping yourself get back on financial footing (whether you’ve been out of balance for a while — or your entire life). You can do this and we’re here to help you through it!
Your financial wellness plan will be your roadmap to:
- Clear, motivating money goals that are personalized to you and where you are today.
- New thoughts, behaviors and habits you’ll practice (and what it’s time to let go of).
- Proven strategies to show up for your money regularly, tend to your finances… and enjoy it!
- Making smarter spending decisions that align with what you truly value in life
- What to prioritize and WHEN so you can hit your financial goals faster and with more ease.
Your personal financial wellness plan will turn your relationship with money into something you look forward to – instead of dreading or stressing about.
The RESET Retreat and your financial wellness plan are not about personal investment advice.
The RESET Retreat will be held on Saturday, April 26, 2025 at 9:00 a.m. PST/12:00 p.m. EST. You will also have 7-day access to the recordings to come back to. (Unless you register for a VIP ticket, in which case you receive lifetime access!)
The RESET Retreat is 100% online and will be hosted via Zoom. You can join us from anywhere in the world.
YES! You’ll have access to the recordings for 7 days after the retreat.
We also have a VIP ticket available if you want to be able to access the recordings forever.
Yes! If you:
- Feel like money is a source of stress
- Don’t know what you’re working towards or how to get there
- Want to become the kind of person who is in a position to invest confidently
- Want to increase your savings
- Want to be confident that your money is going to a place that reflects your values and helps you be more of who you want to be in the world
- Are tired of impulse spending……
Then this is perfect for you!
We’ll help you create a firm foundation to move forward from – no matter where you are right now.
Not at all. In fact, we’re big believers that all goals are good goals! That could include things like:
- Creating an emergency fund for the first time
- Creating money habits you’re proud of
- Saving more and preparing to invest
- Buying or renovating a home
- Working toward financial wellness in retirement
- Saving for a big life change
- Having enough money to travel regularly
- Creating peace of mind about your children’s future education and their financial stability
We’re here to meet you exactly where you are, help you clarify where you want to go, and create your roadmap for getting there with your personal financial wellness plan.
We believe so strongly in the power of our programs – including the over 30,000 women we’ve helped change their financial situations through those.
We have also recognized a need for women+ who need help getting started from ground zero and finding a way forward (or those who feel they have lost their way financially). This is who we designed the RESET Retreat for.
If you need help seeing what the possibilities are for you financially, or gaining a sense of what your path could be, this retreat is perfect for you.
(By the way: if you are interested in joining our paid programs, we will share more about how to join during the retreat, if this feels like the next right step for you. This is a no-pressure event, and you’ll get so much value from the workshop whether you decide to continue with us or not)
Britt and Laurie-Anne will be offering live coaching and feedback throughout the day, but we cannot guarantee they'll get to everybody. Our team will also be there to support you and answer your questions during the retreat. You’re also more than welcome (and encouraged!) to share your progress and ask questions throughout the retreat in the chat.
While we might not be able to get to everybody (we’ll sure try, though!), if you want more in-depth support we’ll share ways we can help you make it happen during the retreat (and maybe even a special offer just for you as a retreat participant!)
There is a sea of information out there about managing your finances – we get it and we’ve been there!
At the RESET Retreat, you’ll find:
- Information presented in clear, relatable, understandable terms – we drop the jargon and confusing language
- An interactive experience (whether you participate live or watch the replay) in which you’ll be guided through the steps to creating a completely new financial reality for yourself
- A team of women who can understand where you are and help you clarify where you want to go – and how to get there with your personal financial wellness plan
- An approach that addresses both the mindset and strategy required to build wealth and financial wellness for life
We’ve brought together our shared experience as well as our work with over 20,000 women+ to create this power-packed retreat with your unique needs, goals, and circumstances in mind.
We put a lot of love and intention into planning this experience, and because space is limited, all ticket sales are final and non-refundable. We appreciate your understanding and commitment—we’re excited to support you on this journey!
We have a four-part process for creating your financial wellness plan and will spend the day walking you through it, step by step. We’ve designed the Money RESET Retreat to set you up to succeed, no matter where you’re starting from.
After working with over 30,000 women+ in our programs (and supporting over 500,000 more in our free classes), we know where you’re most likely to get stuck or trip up — and we’ve already built it into the blueprint for your financial wellness plan.
We can’t wait for you to join us!
Most women+ don’t — and we’re here to change that.
Join us if you’re ready to:
We’re all about the bottom line, and we want your investment in The Money RESET Retreat to bring you returns for years to come.
If you’re willing to show up and learn how to take control of your financial story, we’re here to help you make it happen.
So let’s hit RESET together, and start changing your financial future for the better.
“My goal was to become a financial genius and I feel like I've achieved that. I can't believe how much more I know about money.”
“I was ignoring what was really happening, but there was this sense that I needed to do something, that I needed to make a change. The stress was affecting me physically, emotionally, mentally, spiritually, it was just a mess. I’d built a million-dollar company but didn’t know anything about money. I’d get myself out of debt, just to get back in - from zero to $30,000 almost overnight.
Now, I know that I can break the pattern and create a new reality for myself. I’ve paid off $81,000 in debt, have a savings account, and am having so much fun with my money and finances. My relationship with my husband around money is also way better.
Dow Janes taught me that I could change. No one ever judged me, they just helped me. I never felt like I was dumb for not knowing more. It’s changed my life.”
LIVE access to the full 1-day virtual retreat on April 26
Everything you need to create your personal financial wellness plan
An invitation to attend live group-coaching during our lunch break
7-day access to all the recordings and resources from the retreat
for just $47
Still have questions?
Email us at hello@dowjanes.com
Dow Janes LLC does not promise or guarantee your financial success, nor warrant any earning claims made for their products. Your results will vary and depend on many factors that are unique to you including your dedication, coach-ability, work ethic, and more. All investments entail risk as well as consistent effort and action.
Testimonial results of increased savings, amount of debt paid off, increased income or investment returns stated or implied are either our personal results or self reported results of our students. Please understand these results are not typical they are meant to demonstrate what the most dedicated students have done and should not be considered average. We are using these as examples of what is possible when you commit and take consistent action. In some cases names or photos of students have been disguised at the students request. We do not guarantee any earnings because your results will vary and depend on many factors, including but not limited to your background, experience, and work ethic. All investing entails financial risk.
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